Better Business Writing: The Right Approach

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Learn or revisit the basics of business writing and improve your written communication skills.

Better Business Writing teaches the basics of grammar and punctuation and demonstrates writing techniques appropriate for today's business environment. The seminar emphasizes common writing challenges and teaches proper use of writing approach, tone, document structure, word choice, grammar, and punctuation to ensure that the message is effective and suited to the audience.

Participants engage in practice exercises and activities to prepare written documents incorporating the techniques learned and receive feedback from fellow participants and the instructor. This interactive learning environment provides the opportunity for immediate improvements in writing style and technique.

This course is beneficial for managers, supervisors and professionals who want to learn or refresh business writing skills.

Key Learning Outcomes

  • Understanding writing fundamentals
  • Using grammar and punctuation
  • Exploring word choice and its impact
  • Identifying writing considerations: audience, purpose, message
  • Writing with a direct and indirect approach
  • Using visual set-up image
  • Writing techniques for business correspondence - letters, memos, reports
  • Protocols when using email

Continuing Education Contact Hours: 7

This is a module in the Professional Communication Skills Program.

Accreditations:

This course is accredited by the CPSA Institute as providing 7 hours of pre-requisite education toward the Certified Sales Associate designation, the first level of the Graduated Certification Framework. Learn more about the CPSA Institute professional designations here.


IABC Logos

This course qualifies as credits toward the International Association of Business Communicators' (IABC) professional certifications.

When applying to sit for either the exam for Communications Management Professional (CMP)(R) or Strategic Communication Management Professional (SCMP)(R) or to apply for recertification, Gardiner Centre courses can be an integral part of your application package.

To learn more about this global standard certification, visit: gcccouncil.org. To inquire about sitting for a certification exam, contact the local IABC NL chapter at iabcnl@gmail.com, or visit: iabcnl.com.

Past Participants Said:

We learned a lot more than I thought I would. Very informative and engaging. I took a lot out of this course and can't wait to use the information learned, back in my position. Can't wait for the next course. Highly recommend.

- Sherry Melvin, Memorial University

"No matter how well you can write, this seminar will make you better at it."

- Sean Kelly, Canada - Newfoundland and Labrador Offshore Petroleum Board

"This seminar was even more valuable than I expected! Lynn is fantastic with a wealth of knowledge to share with today's communicators."

- Tanya Alexander, College of the North Atlantic

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