Strategic Stakeholder Engagement
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Effectively identify, engage, and manage stakeholder relationships, driving project success and desired outcomes.
In any project or operational environment, success is closely tied to the strength of stakeholder relationships—whether with colleagues, partners, clients, or vendors. Effectively navigating these relationships is essential for achieving both organizational and personal objectives.
This course emphasizes the importance of identifying, engaging, and managing stakeholders at critical stages. Participants will learn how to foster a two-way communication approach that promotes mutual understanding, alignment, and shared value in every interaction.
By leveraging authenticity and adopting a relationship-centered mindset, participants will enhance their ability to influence outcomes and build trust. The course also focuses on developing self-awareness and understanding stakeholder motivations, enabling participants to apply strategies that capitalize on strengths and insights.
Through these skills, participants will build confidence in their leadership abilities and cultivate meaningful stakeholder relationships that drive project success and sustainable results.
Key Learning Outcomes
- Understand self-awareness to apply relationship model thinking to build stronger stakeholder relationships
- Apply relationship model thinking to analyze and manage stakeholder dynamics strategically
- Learn the process of identifying and grouping stakeholders for effective and strategic engagement
- Develop strategies to foster strong stakeholder relationships
- Gain practical tools including stakeholder registers, matrices, and templates to enhance planning
- Build confidence in approaching new or challenging situations with stakeholders
- Acquire recovery strategies to manage and resolve issues when plans go off track
Course Duration: 1 day | Continuing Education Contact Hours: 7 | Price: $600 *Subject to change when scheduled.
Instructor(s)

Jordan Wright (he/him)
Jordan Wright has experience working with private, public and not-for-profit organizations, both locally and nationally. Jordan is currently Lead 2025 Canada Games at Memorial University and was previously Director - Operations, Conference Services and Events with Memorial University and was responsible for the Operations of Memorial's Emera Innovation Exchange at Signal Hill Campus along with its Graduate Student Accommodations and Conference and Events services for both the Signal Hill and St. John's Campuses. Immediately prior to this, Jordan managed the Office of the Associate Vice-President (Facilities) at Memorial University, where he worked on the University's overall infrastructure planning, which included capital renewal and new construction projects.
Jordan has also worked with the University's Office of Public Engagement, Gardiner Centre as well as the Government of Newfoundland and Labrador's Department of Advanced Education, Skills and Labour. These positions allowed him to work on a number of marketing and communications, event production, human resource development, consulting, economic and business development projects. Jordan has also been involved with Shad Canada, leading Memorial’s program while providing guidance on business plan development, project management and leadership fundamentals.
Jordan holds a Masters of Business Administration and Bachelor of Arts (French & Economics) from Memorial University, as well as a Masters Certificate in Project Management and Masters Certificate in Leadership from York University Schulich Executive Education Centre. Jordan holds Project Management Institute's (PMI) Project Management Professional (PMP) designation as well as being a Prosci Certified Change Management Practitioner (CCMP). Jordan previously held volunteer roles with the East Coast Trail Association and Horizon TNL, is a past-president of PMI NL Chapter and is a former National Vice-President of Canadian Parents for French.