Certificate Program Info

Mastering Business Essentials Program

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Mastering Business Essentials Program
The Mastering Business Essentials Program focuses on the most critical & need-to-know elements in business, allowing you to sharpen your ability to make strategic decisions in today's complex business environment.
business essentials, accounting, finance, economics, operations, marketing, human resources, budgeting

The Mastering Business Essentials program focuses on the most critical “need-to-know” elements in business, allowing you to sharpen your ability to make strategic decisions in today’s complex business environment. Participants learn how to see the bigger picture by gaining knowledge in key disciplines such as accounting, finance, economics, operations/processes, marketing, human resources, and project management and learning how to apply them to increase productivity and profitability. The Program takes theoretical material and relates it to practical, real-world examples and exercises providing you with tools and techniques to apply immediately back at work. This comprehensive 9-day program is delivered in 3 blocks over 8 weeks. 


Key Learning Outcomes

  • Achieve business growth
  • Make strategic business decisions
  • Budget and managing cash flow
  • Review and analyze the components of financial statements and translate it to operational activities
  • Analyze market conditions
  • Hire, fire, keep & motivate employees
  • Develop a marketing strategy
  • Improve process flows
  • Manage capacity and resources
  • Manage projects
  • Better present yourself professionally, network, influence others, and facilitate meetings


The Mastering Business Essentials Program is designed to help those who are:

  • Looking to transition into a managerial position
  • Professional people who don’t have a background in business but who quickly need to come up to speed on today's cutting edge practices
  • Entrepreneurs who would like to develop a well-rounded business acumen
  • Technical professionals looking to broaden their skills and advance in their organization
  • Business people who are re-entering the workforce and are looking for a refresher in business knowledge and skills

Continuing Education Contact Hours: 63


Program Schedule

Pre-Program Self-Assessment 
Day 1Strategic and Environmental Analysis/Case Introduction
Day 2Business Economics/Finance Models
Day 3Business Processes and Technology
Business Case Group Assignment 
Day 4Marketing and Business Development
Day 5Accounting and Budgeting
Day 6Talent Management
Business Case Group Assignment 
Day 7Fundamentals of Project Management
Day 8Management Skills
Day 9Moving Forward/Case Presentations


Program Fees

  • The fee for the Mastering Business Essentials Program is $4950 CDN + HST.
  • The program fee includes full 3-module program, all teaching materials and a framed certificate.
  • Memorial University’s liability is limited to reimbursement of paid fees.


Financial Assistance Available

Canada NL Job Grant

The Canada – Newfoundland and Labrador Job Grant Program provides financial assistance to private and non-profit employers to offset the cost of providing training to new or current employees. Employers can access to up to $15,000 in government support for employee training per trainee! More information on the funding application can be found here. 


Cancellations, Replacements and Transfers

  • If you are unable to attend the program, you may transfer to the next session or your organization may name a replacement candidate.
  • Only one module transfer to an alternate session will be permitted (subject to space availability) without penalty. Each subsequent transfer request has a $100 administration fee.
  • A full refund will be issued for written cancellations received a minimum of 21 days before the program start date. Written cancellations received after this date will incur an administration charge of $400 +HST.
  • Non-attendance or withdrawal after the program start date will incur a full program fee.




Want More Information?


Gardiner Centre

230 Elizabeth Ave, St. John's, NL, CANADA, A1B 3X9

Postal Address: P.O. Box 4200, St. John's, NL, CANADA, A1C 5S7

Tel: (709) 864-8000