United Way's priorities
United Way's objective is simple: by utilizing a large community of volunteers, United Way aims to efficiently raise a significant amount of money and direct it to charities focused on six main areas of priority:
- Opportunities for Children and Youth - Focusing on building a community in which children and youth flourish and reach their full potential, increasing access to opportunities.
- Individual Health and Well-Being - Providing support, referrals and rehabilitation services to help those with physical, mental or emotional disabilities, as well as their families and loved ones.
- Services for Seniors - Providing programs that allow seniors to live with dignity, enable them to enhance their quality of life where desirable and to continue to live independently in the community.
- Intervention and Support - Providing programs that provide counselling, crisis intervention, safety from violence and other emergency programs.
- Social and Economic Enhancement - Providing shelter and/or rehabilitation for those who are in need of financial or emotional assistance, to enable the vulnerable and hard-to-serve individuals to integrate into the community.
- Community Support Services - Providing resources, referrals and centralized service to recruit and provide educational opportunities for volunteers, to share information and to research trends and needs in our communities.