Alex Marland

Associate Professor (Political Science)
Associate Dean of Arts (Undergraduate)
A-5015, Arts & Administration Building
Memorial University of Newfoundland
St. John's, NL A1B 3X9 Canada
Phone: (709) 864-8254
Email: amarland[at]mun[dot]ca (or search here)
Academics
B.A. Hons (Carleton), M.A. (Memorial), Ph.D. (Lancaster)
Areas for Student Research Supervision
• Canadian political leadership and parties
• Election campaigning in Canada
• Political marketing and political communication
Examples of Recent Courses Taught
1010 Issues in Canadian Politics; 3810 Political Executive in Canada; 4600 Public Policy Work Internship; 4860 Elections in Canada; 6700 Canadian Politics
Bio
Dr. Marland’s teaching and research centres on Canadian politics, government, electioneering and political marketing communications. Previously he worked in Ottawa and in St. John’s in government, media relations and opinion research.
Select Publications
Political Marketing & Election Campaigning
Marland, Alex (2012). "Political photography, journalism and framing in the digital age: The management of visual media by the prime minister of Canada." The International Journal of Press/Politics 17(2): 214-233.
Marland, Alex (lead editor), Thierry Giasson and Jennifer Lees-Marshment, eds. (2012). Political Marketing in Canada. Vancouver: UBC Press.
Koop, Royce and Alex Marland (2012). "Insiders and outsiders: Presentation of self in Canadian MPs' newsletters and websites." Policy & Internet 4(3-4): 112-135.
Lees-Marshment, Jennifer and Alex Marland (2012). "Canadian political consultants' perspectives about political marketing." Canadian Journal of Communication 37(2): 333-343.
Marland, Alex (2012). “Yes we can (fundraise): The ethics of marketing in fundraising.” In Routledge Handbook of Political Marketing, Jennifer Lees-Marshment, ed. (Routledge): 164-176.
Marland, Alex (2011). "Constituency campaigning in the 2011 Canadian federal election". In The Canadian Federal Election of 2011, Jon H. Pammett and Christopher Dornan, eds. (Dundurn Press): 167-194.
Marland, Alex (2008). "Promotional and other spending by party candidates in the 2006 Canadian federal election campaign." Canadian Journal of Media Studies 3(1): 57-89.
Marland, Alex (2005). “Canadian political parties: Market-oriented, or ideological slagbrains?” in Political Marketing in Comparative Perspective, Jennifer Lees-Marshment and Darren Lilleker, eds. (Manchester University Press): 59-78.
Marland, Alex (2003). "Marketing political soap: A political marketing view of selling candidates like soap, of electioneering as a ritual, and of electoral military analogies." Journal of Public Affairs 3(2): 103-115.
Newfoundland Politics
Marland, Alex (2012). "A race for second place: The 2011 provincial election in Newfoundland and Labrador." Canadian Political Science Review 6(2-3): 287-300.
Marland, Alex (forthcoming). “If seals were ugly, nobody would give a damn: Propaganda, nationalism and political marketing in the Canadian seal hunt.” Journal of Political Marketing.
Marland, Alex (2011). "Order, please!: The Newfoundland and Labrador House of Assembly." Studies of Provincial and Territorial Legislatures, Canadian Study of Parliament Group.
Marland, Alex (2010). "Masters of our own destiny: The nationalist evolution of Newfoundland Premier Danny Williams." International Journal of Canadian Studies 42: 155-181.
Marland, Alex and Matthew Kerby (2010). "The audience is listening: Talk radio and public policy in Newfoundland and Labrador" Media, Culture & Society 32(6): 997-1016.
Marland, Alex (2009). "Voting in Newfoundland and Labrador: Turned off by Canadian elections? Tune in to Canadian Idol!" Newfoundland and Labrador Studies 24(1): 219-237.
NL Politics and Public Policy Book
Research link to archived NL politics resources (for edited book contributors)