Objectives in Concert Programming
The purpose of this statement of objectives is to encourage the
development of a cohesive, professional-calibre concert series
emanating from the School of Music. The statements below are
intended to define objectives which programming in that series will
meet and to encourage faculty concert proposals across a broad and
diverse range. Once adopted, these objectives will be used to
assist in the long-range planning and effective promotion of a
series which is as inclusive as possible. The statements are not
prioritized, although the first two groups of statements (student-
and faculty-centred objectives) are considered as primary.
There are two distinct sets of objectives which are centred on
students. In the first group, objectives which address performance
opportunities for students are highlighted. In the second, the
capability of the concert programming to expand students' knowledge
of repertoire is elaborated.
- Provide all students with ensemble performance
- Provide each ensemble with a minimum of one, preferably two
exceptional performance opportunities during the four-year span of
every student's normal academic career. Exceptional performance
opportunities are understood to encompass major event
participation; national or international festival participation;
national or international touring; performances with
internationally renowned conductors/soloists; etc.
- Provide students of exceptional performance or composing
abilities with opportunities to perform with/be performed by
faculty and visiting artists.
- Through recitals and lecture-recitals, provide exposure to a
broad range of repertoire of solo and chamber works.
- Provide exposure to professional performing practice through
concerts given by faculty and other nationally and internationally
- Provide exposure to Canadian and contemporary repertoire.
- Provide exposure to world and early music repertoire.
- Provide performance opportunities for alumni.
- Provide faculty with opportunities for collegial
- Provide faculty with opportunities for repertoire
- Provide all faculty – including not only performers, but
also composers and research-oriented faculty – with
opportunities to elaborate work-in-progress projects in concert
- Provide faculty the opportunity to work in performance with
other artists of international reputation
- Provide touring opportunities for faculty soloists and
ensembles in the Province, the region, nationally and
- Develop exchange programs for faculty artists with other
Canadian University Music Schools, as well as elsewhere in North
America and Europe
- Assist faculty in obtaining broader exposure and partnerships
through cultivation of relationships with other presenters, CBC,
- Encourage programming which is, whenever possible,
complementary to, rather than competitive with, that being offered
elsewhere in the community
- Provide programming with strong educational bias and delivering
that programming through free or subsidized concerts tickets to
- Encourage programming initiatives which will assist in audience
- Partner with community-based music organizations (e.g.,
possibility of performing arts and letters competition
- Generate occasional thematic and festival programming with
- Devise an effective communications plan to optimize concert
series exposure to community
Proceeding from the objectives above, the Concerts Committee
should consider launching the following initiatives. Among these
the first three are of highest priority.
- Establish a coherent programming series
- Maximize audiences (and concert revenue) through improved
- Plan a multi-year, strategic placement of major events
- Establish a multi-year plan for artists-in-residence (including
- Encourage thematic programming
- Encourage mini-festivals
- Develop a program of advocacy for Canadian works and
- Encourage faculty chamber ensembles
- Encourage the establishment of a contemporary music performance
- Encourage historic/early music performances and programs of
- Optimize access to external funding partners (SOCAN, Canada