Office of the Registrar
Faculty of Business Administration (2010/2011)
8.2 Core Course Descriptions

Any prerequisite listed may be waived by permission of the instructor.

Enrolment in Business courses is limited and first priority will be given to students registered in the Faculty of Business Administration programs and secondarily to Business Minor Candidates who have obtained the approval of the Dean of the Faculty of Business Administration or delegate.

The following courses are being discontinued or renumbered. Students who are following the pre-2010 curriculum for the non-Co-operative Bachelor of Commerce Degree or the Bachelor of Business Administration Degree should ensure that they have completed these courses during or prior to the anticipated final offering.


Final Offering

Business 2201

Winter 2011

Business 2301

Winter 2011

Business 2401

Winter 2011

Business 3320

Fall 2011

Business 4401

Spring 2012

Computer Science 2801

Winter 2011


Introduction to Business in Society

(formerly BUSI 2001) introduces the basics of business and business corporations in society, in a real-world relevant manner. Particular attention is given to societal stakeholders and to corporations' internal business processes and management functions. Major emphases include corporate social responsibilities and management ethics, and these are recurring themes in other topics such as technology, globalization and people in organizations. The course is a combination of textbook theory and guided learning activities and assignments based on finding and integrating real-world information.

CR: the former BUSI 2001


Principles of Accounting

emphasize the concepts and issues of introductory financial accounting as they relate to the Canadian conceptual framework, and will also address the strengths and weaknesses of financial reporting at an introductory level. The student will be introduced to the accounting process and analysis of the balance sheet, income statement, and the statement of changes in financial position.

CR: the former BUSI 3100, the former BUSI 2100


Introduction to Marketing Strategy

introduces students to the concepts, analyses, and activities that comprise marketing strategy, and provides practice in assessing and solving strategic problems in marketing. The course is also a foundation for BUSI 2210 Introduction to Marketing Tactics, and for advanced electives in marketing. Topics include: marketing strategy, environmental analysis, competitive analysis, customer behaviour, marketing research, segmentation, targeting, and positioning.

CR: the former BUSI 1201 or BUSI 2201 or BUSI 3200

PR: English 1110 or 1021, BUSI 1000, Economics 2010, Economics 2020


Introduction to Entrepreneurship

is an introductory course designed to give students a broad understanding of the field of entrepreneurship and the role that entrepreneurship plays in society. Topics will include the nature and theories of entrepreneurship, the characteristics and behaviours of entrepreneurs, and the entrepreneurial process in small and large firms. Students will get to think and act in a creative manner, obtain exposure to local entrepreneurs, assess their potential for entrepreneurial careers and develop attitudes and skills that will be useful in any organization. The course is also useful for those who will be dealing with smaller firms in the context of larger organizations and for those who will be working for entrepreneurs.

PR: BUSI 1000, and English 1110 or 1021


Business Research and Writing

introduces students to research, writing, and reporting processes in business. Through ongoing, multi-stage evaluation, students learn the fundamentals of business research, including analytical thinking and proposal writing involving research using secondary sources. A key focus is the writing process, including grammar, punctuation, structure, flow, and format in common business communications media. Students also develop their oral presentation competence by presenting the results of their research. A highly interactive design encourages student practice and participation.

CR: BUSI 2000

PR: BUSI 1000, and English 1110 or 1021


Managerial Accounting

provides an overview of the use of financial data for managerial decision making. The student will be introduced to basic budgeting and analysis techniques for both service-oriented and manufacturing businesses.

CR: the former BUSI 4100

PR: BUSI 1101


Introduction to Marketing Tactics

introduces students to the concepts, analyses, and activities that comprise marketing tactics, and provides practice in making decisions about tactical problems in marketing. The course is also a foundation for advanced electives in marketing. Topics include: product management, pricing, marketing communications, channels of distribution, implementation, and budgeting.

CR: the former BUSI 1201 or BUSI 2201 or BUSI 3200

PR: BUSI 1210, Mathematics 1000


Decision Modeling

provides an introduction to: spreadsheet modeling; linear optimization and the related topics of integer, assignment, and transportation models; and decision analysis including payoff matrices, decision trees, and Bayesian revision. All topics will be taught within the context of business applications.

CO: Statistics 2500

CR: the former BUSI 4401

PR: Mathematics 1000


Modeling and Implementing Business Processes

introduces techniques for understanding and modelling business processes and implementing them in modern enterprise systems. Course work will be project-based; students will create small-scale business applications, including web-based applications, using current design and development methodologies and tools.

PR: BUSI 1000, and English 1110 or 1021


Organizational Behaviour

(formerly BUSI 2301 and 4300) focuses on the study of individual and group processes in formal organizations. The student is introduced to the nature of work, the systematic approach to the study of behaviour, organizational roles and socialization, motivation, leadership, communication, and group dynamics.

CR: the former BUSI 2301 and the former BUSI 4300

PR: English 1110 or 1021


Operations Management

teaches fundamental concepts, methods, tools, and techniques to understand, analyze, and effectively manage as well as improve operations in business organizations. The course covers operations competitiveness and strategy, productivity, forecasting, capacity planning, material requirements planning, waiting lines analysis, project management, inventory management, quality control and its improvement, and supply chain management.

CO: BUSI 2710

CR: the former BUSI 5400

PR: Statistics 2500, and BUSI 2400 or the former BUSI 2401


Information Systems

examines the operational and strategic importance of information systems in organizations. Topics include: types of systems; business requirements and information systems planning; approaches to acquiring information systems; managing information systems resources; and ethics, security and privacy issues in information management.

CR: the former BUSI 3701

PR: BUSI 1000, and English 1110 or English 1021


Business Law I

(formerly BUSI 3000) is a course dealing with the law relating to certain aspects of business activity; includes introductory material on the nature of law and legal processes, together with a detailed study of certain aspects of the law of contract, examination of the general principles of the law of agency as they affect business operations; introduction to selected topics in company and partnership law.

CR: BUSI 3000


Strategic Management 1

introduces students to the strategic management approach. The course builds upon the knowledge and concepts developed in Business 1000 and prepares students for later business courses in their programs, especially Business 7000. Through experience and analysis in and of real or reality-based situations and issues, students will develop critical and integrative thinking and information literacy. Activity and action components of the strategic management process are the basis for student learning. The purpose of this course is to recognize the importance of situational analysis and strategy in the management process, including business functional and organizational integrative thinking, and decision-making regarding courses of action, resource allocation, and leadership.

CO: BUSI 4000 and 4330

PR: BUSI 1600, BUSI 2010, BUSI 2101, BUSI 2210, BUSI 2400, BUSI 3310, BUSI 3401


Human Resource Management

introduces the student to the design, operation and management of HRM processes, their evaluation, and their contribution to employee and organization effectiveness. The principal processes considered are staffing, development, employment relations, and compensation. Consideration of the influence of relevant organizational and external conditions on HRM is included. The course views the management of human resources as the joint responsibility of line and HRM managers.

PR: BUSI 3310 or the former BUSI 2301


Introduction to Labour Relations

(formerly BUSI 3320) provides an introduction to the field of industrial and labour relations in Canada, with primary emphasis on the labour-management relationship. Students will be introduced to the basic elements of an industrial relations system, including the participants, their roles and relationships, the social, economic, legal and political environment in which the participants interact, and the process and outcomes of collective bargaining. Students may be exposed to various role playing exercises that are applicable to industrial and labour relations.

CR: the former BUSI 3320

PR: English 1110 or English 1021


Financial Management I

is designed to introduce the student to the role of financial management in business, financial analysis techniques, working capital management, and long-term and short-term financing.

CR: the former BUSI 4110

PR: BUSI 1101, Statistics 2500, and Economics 2010


Organizational Theory

(formerly BUSI 5300) focuses on the organization, its environment, and its subsystems. From providing a basic appreciation of the role and practice of research in organizations, study extends to measures of organizational effectiveness, determinants of structure and design, power and politics, intergroup conflicts and conflict resolution, and organizational development and change.

CR: the former BUSI 5300

PR: BUSI 3310 or the former BUSI 2301


Strategic Management 2

emphasizes concepts of strategic management and strategy in various contexts and situations covering corporations and businesses, and other institutions or organizations and their purposeful activities. Through in-depth analysis of reality-based situations and strategic issues, students will develop their contextual and situational orientation, and further develop their applied, investigative critical thinking and information search skills. Further, students will be expected to develop an applied ability in the contextual and situational analysis of corporations/businesses and institutions/purposeful activities, and in corresponding strategy formulation and planning for strategy implementation. Student learning activities may be based on published business cases, decision-making and group dynamics exercises, business simulation exercises, and information search projects. Learning outcomes also may include research and information search methodologies and information literacy, and good writing.

PR: BUSI 4050, BUSI 4320, BUSI 4500, and BUSI 5301

AR = Attendance requirement; CH = Credit hours are 3 unless otherwise noted; CO = Co-requisite(s); CR = Credit can be retained for only one course from the set(s) consisting of the course being described and the course(s) listed; LC = Lecture hours per week are 3 unless otherwise noted; LH = Laboratory hours per week; OR = Other requirements of the course such as tutorials, practical sessions, or seminars; PR = Prerequisite(s); UL = Usage limitation(s).