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REF NO.: 95

SUBJECT: Memorial University professor named one of Canada’s most influential women in sport and physical activity
DATE: Jan. 17, 2007

A well-known face from Memorial’s School of Human Kinetics and Recreation has just received a top honour as one of this country’s most influential women in sports.
            Dr. TA Loeffler, a professor, outdoor educator and motivational speaker, was the only Newfoundlander and Labradorian – and one of only a handful of recipients from Atlantic Canada – chosen by the Ottawa-based Canadian Association for the Advancement of Women and Sport and Physical Activity (CAAWS).
            Dr. Loeffler, who has taught at Memorial since 1995, is one of 20 women on this year’s list. She’s in good company, too. Other recipients include athletes and Olympic medallists Cassie Campbell, Cindy Klassen and Beckie Scott. Broadcaster Nancy Lee is also on this year’s list.
            According to the CAAWS, awards recognize women who have made a significant impact as athletes, administrators, advocates, board members, coaches, executives, officials, policy makers and volunteers.
            Dr. Loeffler said she’s “enormously touched” by the national recognition.
“Given the calibre of the other women on the list, the honour is magnified,” she said. “I am on a list with women who have been inspirations to me and that makes me shake my head in disbelief.”
           During her tenure at Memorial, Dr. Loeffler has become one of the most active educators at the university. For more than a decade, she has been inspiring and supporting students, teammates, players and friends in their personal pursuits of sport and physical activity. She has made headlines recently for her efforts to summit some of the world’s highest mountains. In December, she reached the top of Mount Aconcagua, the highest mountain in the Southern Hemisphere, on Dec. 28.
            Meanwhile, she also presented messages of hope, dreams, physical activity, and mountain exploration to more than 4,000 children and 600 women throughout Newfoundland and Labrador as part of Everest-007, her personal mission to inspire the youth of this province to become more physically active as she prepares to climb Mount Everest in March of this year.
            Dr. Loeffler is no stranger to prestigious awards. She was named a “Class Act" by the Globe and Mail in their University Report Card last year, and received the 2006 Association of Atlantic Universities Distinguished Teacher Award.
            “These along with some of the other accomplishments and expeditions have positioned me as a woman of influence in the sport, physical activity and recreation realms within the province,” said Dr. Loeffler, who is also the recipient of Memorial’s President’s Award for Distinguished Teaching in November 2005.
            “It feels truly amazing to be named to list which contains such outstanding women from Olympians to bright rising stars. There are 20 strong, vibrant women on this year’s list who are making a tremendous difference to sport, physical activity and recreation in Canada.”
            To learn more about this year’s recipients visit www.caaws.ca.

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