Customer Strategy: Key to Growing Your Business
Learn how to connect with your customers, build greater customer loyalty, and improve your bottom line.
Customer Strategy, Customer Service Training, Understanding Customers, Customer Professional Development, Jim Barnes

Customer Strategy: Key to Growing Your Business

Learn how to connect with your customers, build greater customer loyalty, and improve your bottom line.

Customer Strategy: Key to Growing Your Business will get you thinking more deeply and creatively about your customers and those who will become your customers.  You will learn techniques to build a stronger connection with customers, leading to increased share of market and greater share of wallet.  You will never think of customers in the same way again.


Benefits

For Individuals
  • Strengthen client understanding and relationships
  • Generate new business
  • Learn to build your own customer service best practices
  • Understand the difference between “soft” and “hard” customer experiences
  • Understand the value of word of mouth promotion
  • Learn to communicate value to clients and customers
For Organizations
  • Learn strategies to better understand your customer base
  • Introduce techniques for growing your business through existing customers
  • Understand methods to create exceptional customer service
  • Use customer strategy techniques to improve competiveness
  • Learn approaches to help improve employee relationships with clients and customers
  • Deploy techniques for building customer loyalty

Who Should Attend

Senior executives, general managers, customer service directors, marketing directors and others responsible for growing the business and protecting the brand.


Details

Learn to develop and implement an effective customer strategy through professional development in:

  • The importance of customer insight: what it is and how to get it
  • Deciding which customers you really want and how to get them
  • Giving customers a reason to deal with you rather than the competition
  • Creating a more valuable value proposition
  • How to earn more of an existing customers business
  • How to deliver a memorable and meaningful customer experience
  • Understanding why price may not be as important as you think
  • Understanding why the little things are more important than you think
  • Building your own best practices
  • Encouraging greater customer involvement and engagement
  • Thinking and behaving differently toward customers

Continuing Education Contact Hours: 7


Scheduled Date

This seminar is not currently scheduled.

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